It is time. we’re breaking up with yogurt. It’s not them… it’s us. We’ve grown.

I’ve learned that stepping out of familiar patterns and embracing independence is where real growth happens — for people and for products. 

Granola has lived in yogurt’s shadow for decades. And we still love yogurt. Truly. We may even collaborate from time to time. But we’re planning to redefine granola’s identity: it is no longer a supporting act.

We’ve put in the work to transform our value. And we’re ready to stand on our own. This our independence era — granola that stands alone. 

A crave-able snack that never needs a spoon, a bowl, or a co-star. Granola Girl is crafted for the wild. 

And just like the way I’ve lived my life over the last few years, I’m building Granola Girl to find beauty in independence, and to boldly stand out- in whichever direction adventure calls.