⊹ Seed Oil Free ⊹ Whole Ingredients ⊹
It was a Saturday morning at a local farmers market. I'd just moved across the country with my five kids after my divorce. New state. New start. I was looking around at all the people and the vendors and feeling this pull — this sense of community and connection — and wanting a piece of that in my own life.
I said out loud how much I loved farmers markets. My oldest daughter turned to me and said, "You should sell your granola here."
I'd been making granola for 15 years. For my family. For friends. For teachers at Christmas. That suggestion sparked something. I decided I'd be at that market the following summer — not to start a business, but to be a part of the community.
Customers showed up week after week. They couldn't find granola without tons of sugar that actually tasted good and fueled their day. They loved shopping small, being outside, and knowing exactly what was in their food.
When the market season ended, people asked where they could get the granola. I hadn't planned to keep going past that summer. But the community had other plans.
That's when Granola Girl became more than a market booth. Not because of a business plan. Because the people showed up.
From my wild, messy, beautiful journey to yours...
Aubrey Smith
Founder/Chief Everything Officer (CEO)
It was a Saturday morning at a local farmers market. I'd just moved across the country with my five kids after my divorce. New state. New start. I was looking around at all the people and the vendors and feeling this pull — this sense of community and connection — and wanting a piece of that in my own life.
I said out loud how much I loved farmers markets. My oldest daughter turned to me and said, "You should sell your granola here."
I'd been making granola for 15 years. For my family. For friends. For teachers at Christmas. That suggestion sparked something. I decided I'd be at that market the following summer — not to start a business, but to be a part of the community.
Customers showed up week after week. They couldn't find granola without tons of sugar that actually tasted good and fueled their day. They loved shopping small, being outside, and knowing exactly what was in their food.
When the market season ended, people asked where they could get the granola. I hadn't planned to keep going past that summer. But the community had other plans.
That's when Granola Girl became more than a market booth. Not because of a business plan. Because the people showed up.
From my wild, messy, beautiful journey to yours...
Email:
aubrey@granolagirlgranola.com
Crafted for the Wild
We craft fuel for the wild-hearted wanderer — so you can get out, connect to the earth, fuel your body, and connect with people.
Every flavor is seed-oil free and refined sugar-free. Small-batch crafted with whole ingredients you can see, taste, and pronounce.
We believe food is fuel AND fun. That the earth isn't just a resource — it's a relationship. That community isn't built from a marketing plan — it's built from showing up, week after week, at the same table.
Granola Girl is granola for people who care about what they eat, love being outside, and want to be part of something real.
We're not trying to be the biggest granola brand. We're trying to be the most honest one. Real ingredients. Flavors that earn every mile. A community that wants everyone to pull up a seat.
This started at a farmers market because I wanted to belong to something. Turns out, a lot of people felt the same way.
